Monday, March 10th, 2008...4:40 pm
SXSW – 10 Tips for Managing a Creative Environment Tidbits
10 Tips for Managing a Creative Environment -
Bryan Mason – Chief Operating Officer, Adaptive Path
Sarah Nelson – Design Strategist, Adaptive Path
One of the best sessions so far. Similar to the Jason Fried session…nothing really new, but amazing information that we all need to hear again, and again, and again! I missed the first 7 or so minutes, but I caught the list…so here are the tidbits.
1) Cross training the entire team. Teaches you the possibilities within the team!
2) Rotate creative leadership.
3) Actively turning the corner. Creative period to production phase. Creative leadership.
4) Know your role! Successful team know what they do and what they are responsible for.
5) Practice, Practice, Practice! In crunch time you need to know how the team is going to respond.
6) Make your mission explicit to the team. -make sure your mission is actionable. Constrains are really good! Even when you don’t think they are…
7) Killing your darlings. Be respectful, but cut the fat and execute on the projects.
8 ) Leadership is a service. When successful, the leaders are servants.
They recommended The art of possibility
9) Generate projects around groups interest.
10) Remember your audience. They talked about this a lot!
11) Celebrate failure. Must take risks!! What worked, what didn’t, what can we learn?

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2 Comments
February 20th, 2009 at 9:37 pm
Terry,
The Art of Possibility is quite good. I don’t know if they provided the video from…but its worth checking out to spreading the message and telling the story. He has a TED Talk and a talk at Davos I believe. I’m sure if you search YouTube both videos will show up.
Have a great time at SXSW!
Nathan
April 8th, 2009 at 8:21 pm
Good top ten.
I especially like the idea of cross training. It keeps people from hording information and possibly being lazy because they don’t want to do a certain thing. It also gives fresh perspective on whatever might be stale.
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