Tools for Enchantment: 20 Ways to Woo Users - Kathy Sierra

Opening question: What did (do) you really, really want to be good at?

20 Things
1) User Telepathy, read facial expressions.
2) Serendipity, filter things for our users so we help with the Wow!
3) The dog ears principles.
4) Create Joy!
5) Inspire First-person Language, your site should NOT be about you.
6) T-Shirt First Development, have users passionate about you and share it with others.
7) Easter Eggs are great! A Smile in the Mind
8 ) Tools for Evangelism, give your users a way to woo other users.
9) Reduce user Stress!
10) Help Improve users body.
11) Give them superpowers quickly.
12) Did not catch this one!
13) Speed up user knowledge.
14) Make your user documents reflect great feelings.
15) Oops, missed this one.
16) Create a culture of support. No dumb question, no dumb answers.
17) Do not insist on inclusivity.
18) Practive seductive opacity, its not secrecy-it’s theater.
19) Missed it!
20) The man…he is all the above Gary Vaynerchuk